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Marketing Trends
90 Day Marketing Plan
This year, more than ever, we’ve seen how drastically life can change virtually overnight. Energy and motivation waxes and wanes for ourselves and our clients. As these days of uncertainly continue to stretch, how we address our clients also needs to change. Having a...
Relationship Marketing in 2020: Back to Basics
While working with national chains as well as mom & pop clients around the United States, I am noticing one significant commonality: Relationships are key.
Ninja Tip: Spotify for Marketing – Yes Please!
If you haven't heard, Spotify is taking the music industry by storm. It is here to stay. Spotify is an online platform, that for a monthly fee, allows you to create your own playlists OR subscribe to other playlists. Spotify has a brilliant algorithm that helps make...
7 Ways to Optimize Google My Business for Your Small Businesses in 2018
Google My Business is a powerful digital marketing tool that often gets overlooked. Most business owners think of it as the online equivalent of an old-fashioned phone book listing. On its surface, that’s what it is, but it can be so much more. Too many small business...
The Effects of the GDPR on your Digital Marketing Strategy
Your business uses a digital marketing strategy in order to make connections with people who are interested in your products or services. If you collect and use personal data in your digital marketing strategy, you need to be aware of the GDPR and how it will affect...
2017 Online Digital and Social Media Trends in 1 Word: CONNECT
Make a Connection – Be a Connection. Whether it is engaging in social media marketing, online groups or phone conversations with potential clients, making a connection is key.