Marketing Blog

Great Teams Don’t Just Show Up. They Are Prepared.

Great Teams Don’t Just Show Up. They Are Prepared.

I recently had the opportunity to lead a LinkedIn Lunch and Learn for a law firm in New York. Being in front of nearly 80 attorneys was certainly memorable, but what stayed with me had very little to do with the presentation itself. It happened before I ever "walked"...

Stop the Slop

Stop the Slop

Stop the Slop | AI Didn't Build Your Reputation. Don't Let It Replace Your Voice. A client asked me recently if they should use AI to write all of their LinkedIn posts. It's a fair question. AI is getting better every day. It can organize ideas, summarize information,...

AI: 3 Tips, Relationships + Impact

AI: 3 Tips, Relationships + Impact

AI: 3 Tips, Relationships + Impact | You Are Not Competing With AI. You Are Competing With Fear. Over the past several weeks, I have had more conversations about AI than I can count. Some have been with attorneys. Others with physicians, consultants, accountants,...

Overcoming AI Fear: How Not To Be Replaced By AI

Overcoming AI Fear: How Not To Be Replaced By AI

The Sky Is Not Falling. But It Is Time to Pay Attention. Overcoming AI Fear: How Not To Be Replaced By AI | Over the past few weeks, my phone has been ringing nonstop. Clients, marketers, business owners, and professionals from all different industries have been...

Do Not Let Fear Lead When Change Feels Uncomfortable

Do Not Let Fear Lead When Change Feels Uncomfortable

Do Not Let Fear Lead | This week, Google released another update surrounding SEO and AI. Within hours, the calls and messages started coming in from clients. The questions were almost identical. "What am I going to do?" "How am I supposed to know what changes matter?"...

Have NO Expectations

Have NO Expectations

Expectations, Accountability, and the Long Game in Business Have NO Expectations | This week I had the same conversation four different times — with two clients and two team members. The topic? Expectations. One of the hardest lessons in business — and in leadership —...