Stop the Slop | AI Didn't Build Your Reputation. Don't Let It Replace Your Voice. A client asked me recently if they should use AI to write all of their LinkedIn posts. It's a fair question. AI is getting better every day. It can organize ideas, summarize information,...
The Sky Is Not Falling. But It Is Time to Pay Attention. Overcoming AI Fear: How Not To Be Replaced By AI | Over the past few weeks, my phone has been ringing nonstop. Clients, marketers, business owners, and professionals from all different industries have been...
Realignment Is Not a Sign of Failure. It Is a Sign of Growth. | Over the past few weeks, I have found myself having the same conversation again and again with clients, marketers, and business owners. Things are changing. Not gradually. Not quietly. Rapidly. Between...
Self-Recorded Videos 5 Ways to Look More Professional – Using video on social media for your small business. Marketing Angel
This year, more than ever, we’ve seen how drastically life can change virtually overnight. Energy and motivation waxes and wanes for ourselves and our clients. As these days of uncertainly continue to stretch, how we address our clients also needs to change. Having a...
While working with national chains as well as mom & pop clients around the United States, I am noticing one significant commonality: Relationships are key.
If you haven't heard, Spotify is taking the music industry by storm. It is here to stay. Spotify is an online platform, that for a monthly fee, allows you to create your own playlists OR subscribe to other playlists. Spotify has a brilliant algorithm that helps make...
Google My Business is a powerful digital marketing tool that often gets overlooked. Most business owners think of it as the online equivalent of an old-fashioned phone book listing. On its surface, that’s what it is, but it can be so much more. Too many small business...
Your business uses a digital marketing strategy in order to make connections with people who are interested in your products or services. If you collect and use personal data in your digital marketing strategy, you need to be aware of the GDPR and how it will affect...